BriefTrace Announces a Blockchain Pharmaceutical Shipment Tracking Pilot with DSV

HERZLIYA, Israel, March 6, 2018 /PRNewswire/ --

BriefTrace Ltd. announced today it has begun a blockchain IoT shipment tracking pilot with DSV. DSV is making use of Brieftrace's GEO blockchain tracking and sensing device for monitoring pharmaceutical shipments. The GEO device logs environmental variables such as temperature, humidity and light exposure as well as outdoor/ indoor location. It then encapsulates the data into blockchain transactions, which are signed on the IoT device and sent via a mobile network to activate smart contracts on the designated blockchain network - Traceum.

The DSV pilot will utilize the GEO device to test smart contracts. Using GEO's environmental parameter sensing and Traceum's Ethereum protocol based smart contracts, DSV is simulating a quality performance-based agreement with a pharmaceutical manufacturer. The smart contract defines shipment terms such as temperature range and arrival time. When activated by the IoT device the smart contract may activate a business transaction based on the shipment outcome and overall performance.  

Shimon Shahar, Head of Pharmaceutical vertical within DSV Israel, said "We are eager to mutually explore Brieftrace's technology. We believe it will allow us to provide a better service for our customers, through a superior real-time tracking capability, transparency, and trustworthiness created by blockchain environment. We believe that a connected supply chain will serve both our customers and our vendors. In the near future, blockchain technology will overcome the fragmentation and the information discrepancies, which are prevalent in today's supply chain structures."  

Eyal Kamir, CEO of Brieftrace commented "It is truly exciting to witness the blockchain and the physical world being connected through our blockchain IoT technology. I believe that fully automated smart contracts are going to change how business is conducted in the future. We will continue to invest, test and ship blockchain hardware as well as the network features to enable this bright future"

About BriefTrace 

Brieftrace ltd.  focuses on connecting the broken links within the supply chain using blockchain and IoT technology. The company's technology can turn IoT devices into blockchain sign and send devices. The technology, dovetailed with Traceum, a business focused blockchain network creates a trusted, smarter, and cost effective environment and eco-system for our customers and partners to work in while conducting business among multiple parties.

About DSV 

DSV is a leading transport and logistics company offering transport services worldwide by road, air, sea and train. As a global transport and logistics partner, the company holds offices in over 80 countries and employs more than 40,000 people, while collaborating with partners and agents worldwide

For more detail please contact Omer Gonen, CMO,,

SOURCE BriefTrace Ltd.

Journalists and Bloggers

Visit PR Newswire for Journalists for releases, photos and customised feeds just for media.

View and download archived video content distributed by MultiVu on The Digital Center.


Get content for your website

Enhance your website's or blog's content with PR Newswire's customised real-time news feeds.
Start today.



Contact PR Newswire

Send us an email at or call us at +972-77-2005042



Become a PR Newswire client

Send us an email at or call us at +972-77-2005042


  1. Products & Services
  2. News Releases
  3. Contact Us